Martin Brodeur is coming back home.
The former goaltender, who became a household name by leading the New Jersey Devils to three Stanley Cup titles in his 21 seasons in New Jersey, will be named the team’s executive vice president of business development on Wednesday, a source told ESPN.
Brodeur’s day-to-day responsibilities are unclear, but Brodeur – who will be inducted into the Hockey Hall of Fame in November – insists its a business position and not a move in any way to the front office.
Devils owners Josh Harris and David Blitzer have been known for their cultivating of relationships with their team’s past stars beyond normal alumni relations work, actively involving team legends like former defenseman Ken Daneyko at events. The two also own the Philadelphia 76ers, where Julius Erving and World B. Free are mainstays at games.
But, for Brodeur, who is one of five Devils players with his number retired and has a statute outside the team’s Prudential Center home, will have a position that will go way beyond meet-and-greets.
The Devils made the playoffs for 13 consecutive seasons from 1996-97 to 2009-10. But have struggled on the ice recently. Their appearance last season in the Stanley Cup playoffs was the first in five years. They exited in a first round loss to the Tampa Bay Lightning, whose general manager is Steve Yzerman, one of Brodeur’s playing contemporaries who is on the hockey side. But they also have one of the league’s most marketable stars in left winger Taylor Hall, who, this past season, became the first Devils player to win the Hart Memorial Trophy as the league’s MVP.